Delivering the Right Message, to the Right Audience, at the Right Moment is what Data Driven Marketing is all about.  

Generally we create audience persona for our business to understand, who is our ideal customer.  

We create messages and creatives to deliver to them according to the audience persona.  

But the audience persona it self is created using a lot of guesswork.  

Which might result in a complete failure of your marketing effort.  

Data Driven Marketing   throws the guesswork out of the window and helps you to make decisions based purely on the data collected from your CRM, website, social media content etc.   

In this episode, I have described Data Driven Marketing in the easiest way possible.   

Whether you are trying to implement it for your business or simply want to understand it, this episode can help you.  

Listen till the end to understand the complete process.  

You must have a lot of questions regarding digital marketing, it's utilisation for your business and how you can implement it effectively. 

I am here to answer all your queries.  

Comment below with your questions or send me message on my social media accounts.  

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