Mike Etchart takes the reins of Pop Tech Radio this week as we explore NAMM. What is NAMM? Director of Public Relations, Lora Bodmer, fills us in on this 115 year old trade show, which was the birth place of the Consumer Electronics Show, founded in 1901 by piano merchants.

What is NAMM? | SEGMENT 1 | #117

POPULAR TECHNOLOGY RADIO provides you with the most authoritative insight and information on today's emerging technologies and products in a fast paced and entertaining one-hour weekly show. Mike Etchart, along with a gang of tech experts and gadget geeks, bring you a wide array of topics including the latest news and information on in-home and hand-held technology, music, photography, entertainment, gaming and more. Get expert advice on stereo components, home recording equipment, smartphones, computers, digital imaging, dashboard apps, and exciting new gadgets. Plus, you'll hear the latest industry buzz, rumors, and cold hard facts. POP TECH RADIO helps you make sense of the barrage of choices available in the marketplace; Mike provides you with vital, comprehensive advice from leading experts. Listen live each Saturday from 10:00-11:00 am PST/ 1:00-2:00 pm EST.

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What is NAMM? | SEGMENT 1 | #117

What is NAMM? | SEGMENT 1 | #117

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