The Brazilian BA Guest

What is product USERship and who cares about it?


Listen Later

Mark Smalley shows how the analysis of the value stream must be expanded to include the point of value realization by the user.

The Brazilian BA Guest is a series of videos where some of the greatest leaders in the Business Analysis area answer specific questions related to the issues faced by BA practitioners.
Useful links:
- Mark Smalley's website: http://www.smalley.it
- Mark's books on Amazon: https://www.amazon.com/dp/B09C51X3JS
- LinkedIn article about product usership: https://www.linkedin.com/pulse/product-usership-mark-smalley/
learn more at: https://thebrazilianba.com⁠
#thebrazilianba

...more
View all episodesView all episodes
Download on the App Store

The Brazilian BA GuestBy The Brazilian BA (Fabrício Laguna)