“Strategy is a set of integrated choices.”
“A plan is not a strategy.” 

This is our conversation with the world’s #1 management thinker Roger Martin.

The former Dean of the Rotman School of Management & author of 13 books including Playing to Win and A New Way to Think.

Roger's work in strategy, continues to leave a prominent mark globally in distilling down complex and often noisy concepts into crystal clear principles that can be applied in the real world.

As a strategy advisory ourselves, Foundstone Advisory incorporates many of Rogers break-through concepts and insights into our own practice across customer & market insights, strategy, planning and execution.

In our conversation, we get Roger's unique perspective on:

-Why he does what he does 
-A Plan is not a Strategy
-The pitfalls of Revenue forecasting 
-Strategy & Execution 
-Should I study for an MBA?
-Strategy & Data

We hope you enjoy this episode and get some really practical how to do Strategy in your own leadership toolbox and organisation.