In the world of startups, innovation, and venture capitalism, few phrases hold as much weight as “Zero to One.” It encapsulates an idea, a philosophy, and to some extent, a guiding principle for groundbreaking innovation. Coined by Peter Thiel in his book, “Zero to One: Notes on Startups, or How to Build the Future,” the concept is frequently invoked when discussing the nature and significance of radical innovation. But what does it mean, and why has it become such a touchstone?



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