This week in the BBG Studio it gets quite spicy with the versus series. We understand how hard it can be to start a new business as we are both serial entrepreneurs because we love the adventure. Join us as we unpack the reason behind a pitch and offer.

• Overwhelming and exhausting information
• General & broad vs specific
• Translation of desperate or irresistible marketing
• Passionate about being the solution
• Understanding when to say yes (or no) to someone
• Diversifying dangers and setting boundaries
• Looking through the lense of a pitch and offer

Knowing who you are the solution for and not saying yes when you aren't is vital to your business success. How we portray ourselves, our business, and what we do helps the right people find us and the wrong ones know to look elsewhere. The utopia of a business is wanting to help everyone and knowing the ones you really can help. We hope this conversation unpacks clarity of the difference for you in your business.

Love Y'ALL 🙏

Kim & Kerry

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