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The Love Algorithm Harnesses the Power of Group Marketing

The love algorithm is a network marketing strategy that focuses on harnessing the power of relationships. Relationships are the backbone of any network. It is the shared interest of the people in the network that gives the relationships their value. Everyone involved in the successful working of a business, the production of an event, or the making of a product, has a shared interest in that success.

What is Group Marketing The GetRight Spot way?

Since there are several individuals with shared interest in many projects, it makes since that everyone interested should share in the promotion and publicizing. The entire group of interested individuals should get credit for there roles in connection with the project, while sharing credit with the others involved. This group marketing helps everyone.

For example: Every musician, instumentalist, producer, engineer, arranger, and singer involved in the creation of a song should help promote and market the song. Group marketing is an investment in the future of all involved. The next opportunity of any individual in the group could come through their connection to the others in the group promoting the song. This is group connection marketing. We at The GetRight Spot call this The Love Algorithm.

Appreciation is an important aspect of The Love Algorithm

Once a content creator puts their content out there for the world to consume, whether it's a podcast, YouTube video, new music track or blog post, it then becomes their duty to connect with whoever is involved in the content.  We are living in times where there is plenty of content to promote.  Content marketing requires content creators to connect with each other, fans and followers.  This connection is essential to spreading the word about the created content. This makes a platform like The GetRight Spot essential because with make the connections easy and efficient.   

Social sharing is word-of-mouth in today’s content marketing scene. It's a must that we incorporate follow-backs and interactions with followers.  Engagement with followers is a part of the process.  The days of just putting out content and waiting for people to spread it without encouragement are over. The content creator is their own primary marketer.  They must finesse engagement into more shares/word-of-mouth promotion. 

 The content creators should be searching for their content on all social media platforms and saying thank you to those sharing their content.  It's also an opportunity to see what people are saying about their content.  Wherever the conversation is about your content is where the content creator should spend some of their time.  The people most likely to spread the word really appreciate the content creator's attention.  If this isn't feasible then someone should be hired to do these things. "Stans" will jump at the opportunity to represent the content creator online.

The GetRight Spot provides a space for everyone to connect, engage, promote and share the content and its connected creators all in one spot.

Love for Love means Appreciate the love to get more love

People witnessing appreciation for actions, like content sharing, are more likely to do more sharing. This helps spread the content to more people. This in turn gives the content creators access to more people to show appreciation to, which keeps the cycle growing. Recognize those connected to and sharing your content in some kind of way, shoutouts, retweets, likes, whatever.

The least a content creator can do is show appreciation by

Like the post and engage on the poster(s)

repost their shared content

follow your most ardent supporters promoters/stans

foster a group effort in promotion by connecting the people that participated in creating the content.

if it’s a podcast or YouTube video give a shout-out or personal hello to participants and most active supporters

Say ‘thank you’ to supporters (should have been at top)