January 08, 2020

What is the Next Generation of Design

21 minutes

The digital world is here.

Digitization and other technological developments are rapidly transforming the way the world works. In the design industry, even the high-level manufacturing process has become irrelevant in today’s society.

The exponential growth and change in technology are keeping Siemens on its toes, too. That’s why today I’m talking with Paul Brown, the Senior Marketing Director at Siemens. We discuss the industry trends evolving at breakneck speed, the future of CAD technology, and what the future holds for the next generation of design.

Tune in to keep up with the industry and peek into the future of design technology.

Some Questions I Ask:

What does the term “next generation of design” mean from a Siemens perspective? (2:25)

What are the key elements to help drive productivity? (8:56)

How does adaptive user interface work? (11:19)

What are you most excited about that Siemens is working on? (19:02)

In This Episode, You Will Learn:

How the struggle to stay relevant impacts the culture around competition. (4:07)

How products and manufacturing processes are changing with the next generation of design. (6:48)

Why Siemens uses the continuous release approach. (14:05)

What Siemens is building with convergent modeling technology. (19:28)

Connect with Paul Brown: