In this episode, I chat with Mark Denton about how Costa Rica has developed itself as a powerful brand. 

As a leader in eco-tourism, Costa Rica is virtually unmatched in the world and dominates amongst all of the countries in Central and South America.

Mark currently lives in Costa Rica and has more than three decades of marketing, sales, and strategic planning experience throughout the region.

You can connect with Mark on LinkedIn here.

Check out Mark’s book on The Efficiency Trap on Amazon.

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