What is Water?

What is water? Fashion: Between the seams

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We're highlighting the fast fashion debate and looking at our consumer behaviour. How much is too much? And what damage are we making? 

As well as the environmental impacts, there's also a water element through pollution and the sheer amount needed to make, for example, the jeans or T-shirt you're probably wearing right now.

Join us for the last episode of series 1 as Ed and I go between the seams of the fashion industry.

Additional Resources

The problem:

  • The True Cost (2015 Documentary)
  • BBC: The Price of Fashion (2019 Documentary)
  • River Blue (2016 Documentary)
  • The Life Cycle of a T-shirt (2017 Ted-Ed Animation)
  • Water Footprint Network
  • The River Runs Black: Pollution from Bangladesh's Tanneries – in pictures (2015 The Guardian) 
  • Google Earth Engine
  • Why is the Aral Sea Shrinking? (2019 ThoughtCo) 
  • Thunberg calls out climate impact of fashion brands in Vogue interview (2021, The BBC)

    • The solution:

    • Good on you (Fashion sustainability branding website)
    • Britain's Thrifty Young Fashionistas: More than half of 25-35 year olds but second hand clothes (2020 Mintel)
    • Future Fabrics Expo
    • The truth about fast fashion: can you tell how ethical your clothing is by its price? (2021 The Guardian)
    • Future Cotton Forum 
      • ...more
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      What is Water?By Nancy Smith