Find out if you meet the criteria that successful customer-centric companies set. In this podcast, we explore this term and find out what it really means to be Customer Centric.  Author Bob Thompson, an international authority on customer-centric business management who has researched and shaped leading industry trends since 1998. Bob is founder and CEO of CustomerThink Corporation which includes being editor-in-chief of CustomerThink.com, the world's largest online community dedicated to helping business leaders develop and implement customer-centric business strategies.

Bob’s new book,Hooked On Customers: The Five Habits of Legendary Customer-Centric Companies takes a fresh look at customer-centric business management, exploring what Bob Thompson has identified as the five key organizational habits that enable any company to execute its business strategy more effectively and, ultimately, to outperform its competitors.Lean Sales and Marketing: Learn about using CAP-Do

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