Drink While You Think๐Ÿบ

What It's Like To Sell Into Accounting Firms, ft. Ben Stein of Keeper


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In this episode of Drink While You Think, Kenji & Matthew share a beer with returning guest, Ben Stein, co-founder and CEO of Keeper!


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๐Ÿ‘‰ Welcome! (00:00)
๐Ÿ‘‰ This Week's Topics & Beers (00:04)
๐Ÿ‘‰ Least Favorite Part Of Selling Into Accountants (04:17)
๐Ÿ‘‰ Problems As $3M Firm Versus $10M Firm (09:35)
๐Ÿ‘‰ The Expectation For SaaS Company Metrics (15:57)
๐Ÿ‘‰ Keeperโ€™s Customer Acquisition Strategy (18:53)
๐Ÿ‘‰ How Non-Technical Founders Assess Their Tech (23:01)
๐Ÿ‘‰ Tips For Firm Owners Choosing Tech (29:46)
๐Ÿ‘‰ When Customers Set Expectations (35:03)
๐Ÿ‘‰ Big Drivers Of Variable Comp (38:03)
๐Ÿ‘‰ What Does Churn Look Like For Firms? (41:58)
๐Ÿ‘‰ Acuityโ€™s Six Data Points On Clients (48:02)
๐Ÿ‘‰ Untappd Beer Rankings (52:18)


๐Ÿบ WHAT WE'RE DRINKING ๐Ÿบ
โ€” ย  KENJI is drinking Murphyโ€™s Irish Stout.
https://www.murphys.com
โ€” ย  MATTHEW is drinking Marz Community Brewing Co. / Jungle Boogie
https://marz.beer/beer/jungle-boogie/
โ€”ย  BEN is drinking water :)


โžก๏ธ THIS WEEK'S SPONSOR โฌ…๏ธ
Keeper ๐Ÿฅณ


๐Ÿ‘ฅ CONNECT WITH US ๐Ÿ‘ฅ
Kenji Kuramoto: @kenjikuramoto, https://www.linkedin.com/in/kenjikuramoto/
Matthew May: @TheTechCPA, https://www.linkedin.com/in/thetechcpa/
Ben Stein: @ben_stein, https://www.linkedin.com/in/benfstein/
Keeper: @keeper_hq, https://www.linkedin.com/company/keeperhq/
VerifyiQ: @VERIFYiQ, https://www.linkedin.com/company/verifyiq/


๐Ÿ‘ฃ FOLLOW US ๐Ÿ‘ฃ
Facebook: https://www.facebook.com/acuity.co
Twitter: https://twitter.com/Acuity_co
Instagram: https://www.instagram.com/acuity.co/
TikTok: https://www.tiktok.com/@acuity_co
LinkedIn: https://www.linkedin.com/company/acuity.co/
Uptappd: https://untappd.com/user/DWYT/
Website: https://acuity.co/


๐Ÿ‘‡ SUBSCRIBE TO OUR CHANNEL๐Ÿ‘‡
https://www.youtube.com/channel/UCojjHAe6BqSgq9yZRR-O6ig

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Drink While You Think๐ŸบBy Kenji Kuramoto & Matthew May

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