Coffee Break Blogging

What Kind Of Information Product Should You Sell? An Overview (Episode #115)


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Welcome back to Coffee Break Blogging!

Today we are going to talk about what kind of information product that you can sell. We are kind of going to do a little bit of a bird's eye overview over the different product types.

But before we jump in to that I want to give you a quick reminder, especially for those of you who are newer to the show that this is of course a podcast but it is more than that. It is actually a course that goes in a particular order. And so, we are at a particular stage in our overall sequence of starting an online business from scratch and we happen to be at that point now where we are talking about building the actual business side of things where we are going to start talking about money and product creation and that type of thing; hence today's topic. But if you would like to play "catch up" and look at the past episodes of the show, you can go over to coffeebreakblogging.com, check out the archives, go back in time and check out everything that we have done. This is Episode 115, so obviously it goes back away. So once again, coffeebreakblogging.com.

 

Okay, let's jump right in to today's topic... What kind of information product should you sell?

A Bird's Eye View Of Main Product Types You Can Make
  • Physical product
  • Software product (software as a service)
  • Training/Info product
  • Service

I give the pros and cons of each, then we dive into the main types of information products.

You'll find out:
  • The problem with eBooks as a product type
  • What a membership site is, really
  • Why I prefer the membership site as a product platform
  • How a live workshop has many benefits as an offer

 

I sat down and looked at the big types of products here and I came out with those 4 huge categories of products mentioned above. Let's discuss each one in bird's eye view, at least.

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Coffee Break BloggingBy David Risley: Online Entrepreneur, Blogger, Blog Marketing Strategist

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