If you are in marketing and business development, you are probably familiar with KPI (Key Performance Indicators), but which KPIs should business developers measure? In this episode Patrick J. Huegel​, Marketing Manager for AAFCPAs, interviews Jason Jobgen, Director and Business Developer at BKD CPAs. “If you are a 100% dedicated business developer, the most important thing you should be measuring is revenue.”

If you are in marketing and business development, you are probably familiar with KPI (Key Performance Indicators), but which KPIs should business developers measure? In this episode Patrick J. Huegel​, Marketing Manager for AAFCPAs, interviews Jason Jobgen, Director and Business Developer at BKD CPAs. “If you are a 100% dedicated business developer, the most important thing you should be measuring is revenue.”

What KPIs Should Business Developers Measure?

Amplify is podcast dedicated to helping accounting firms grow and thrive. Each season focuses on a particular issue or topic for accounting firm growth. Every episode features expert guests from across the accounting industry with expertise in marketing, business development, HR, strategy, and leadership.

Amplify is a production of the Association for Accounting Marketing (AAM).

Business

Technology

Amplify is podcast dedicated to helping accounting firms grow and thrive. Each season focuses on a particular issue or topic for accounting firm growth. Every episode features expert guests from across the accounting industry with expertise in marketing, business development, HR, strategy, and leadership. Amplify is a production of the Association for Accounting Marketing (AAM).

Share What KPIs Should Business Developers Measure?

Sign up to save your podcasts

What KPIs Should Business Developers Measure?

What KPIs Should Business Developers Measure?