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What Made This Chicken Restaurant Go Viral | Cwispy Chkn
Mike Squires & Friends is proudly sponsored by Distrokid.
To get 30% off your first year’s membership, check out: http://distrokid.com/vip/mikesquires
Merch:
https://mikesquires.shop
Join The Squires Squad (Early Access):
https://app.grouped.com/mikesquires
Connect with Mike Squires:
https://set.page/mikesquires/
Stream Mike Squires & Friends:
https://pods.to/mikesquires
00:00 Meet the Cwispy Chkn Founders
01:05 The Idea Behind Better Fast Food
02:35 Building the Menu & Using Local Ingredients
04:10 How the Restaurant Journey Began
06:06 Choosing the Name 'Cwispy' & Early Decisions
07:59 Finding & Overhauling the Perfect Location
10:26 Biggest Hurdles and Lessons in Opening
14:43 Why Sourcing Matters: Ingredients & Avocado Oil
17:48 Balancing Healthy & Tasty
20:08 Recipe Development & Striving for Perfection
24:42 Blowing Up: Influencers and Viral Success
28:23 Lessons Learned from Traditional vs Social Media Marketing
33:40 Navigating a Tough Location & Building a Loyal Base
37:14 Key Strategies: The Power of Social Content
40:00 Working with Influencers: Lessons & Experiences
45:01 The Founders' Story: Friendship, College, Partnership
46:34 Goals for the Future & Staff Shoutouts
48:09 Final Thoughts: Messages to the World
52:01 Strengths, Weaknesses, and Partnership Dynamic
54:57 Signature Menu Items & Wrap Up
Learn more about your ad choices. Visit megaphone.fm/adchoices
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By Creative Evolution StudiosMike Squires & Friends is proudly sponsored by Distrokid.
To get 30% off your first year’s membership, check out: http://distrokid.com/vip/mikesquires
Merch:
https://mikesquires.shop
Join The Squires Squad (Early Access):
https://app.grouped.com/mikesquires
Connect with Mike Squires:
https://set.page/mikesquires/
Stream Mike Squires & Friends:
https://pods.to/mikesquires
00:00 Meet the Cwispy Chkn Founders
01:05 The Idea Behind Better Fast Food
02:35 Building the Menu & Using Local Ingredients
04:10 How the Restaurant Journey Began
06:06 Choosing the Name 'Cwispy' & Early Decisions
07:59 Finding & Overhauling the Perfect Location
10:26 Biggest Hurdles and Lessons in Opening
14:43 Why Sourcing Matters: Ingredients & Avocado Oil
17:48 Balancing Healthy & Tasty
20:08 Recipe Development & Striving for Perfection
24:42 Blowing Up: Influencers and Viral Success
28:23 Lessons Learned from Traditional vs Social Media Marketing
33:40 Navigating a Tough Location & Building a Loyal Base
37:14 Key Strategies: The Power of Social Content
40:00 Working with Influencers: Lessons & Experiences
45:01 The Founders' Story: Friendship, College, Partnership
46:34 Goals for the Future & Staff Shoutouts
48:09 Final Thoughts: Messages to the World
52:01 Strengths, Weaknesses, and Partnership Dynamic
54:57 Signature Menu Items & Wrap Up
Learn more about your ad choices. Visit megaphone.fm/adchoices