Retail War Games

What Makes a Brand Worth Betting On — with Ben Capell


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Ben Capell, Managing Director at Peterson Ventures, shares what makes a brand investable — from founder grit to ecosystem advantage. We talk strategy, hero products, and how early-stage capital can shape the future of retail.

One of my favorite lines from this episode: "The players win the games — we're just here to coach."

If you're building, scaling, or investing in consumer brands, this episode is packed with insight you don't want to miss.

🎧 Tune in now and let us know what stood out to you.

🎙️ Hosted by Jeremy Brockbank | Retail War Games Podcast

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Retail War GamesBy Jeremy Brockbank