The Live eCommerce Podcast

What Makes A Successful Livestream Shopping Campaign


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Nicolas presents on how to optimize the live video shopping ecosystem. Learn about the 4 P’s and what common questions to think about when setting up a live commerce event. What problem does your product solve? Will you create FOMO through special offers during a virtual shopping experience? How will you develop a promotional plan before the shoppable live stream? Where will the live shopping take place and at what time? Who will host the live selling video and how will they help you reach your audience goal?


Livestream shopping is a skill set and we’re here to help you excel at it. Ultimately, our advice boils down to a simple piece of advice: Don’t sell, give.


Ready to get started livestreaming? We have a free PDF checklist that you can download here: https://try.estreamly.com/successchecklist/


Get marketing best practices here: https://try.estreamly.com/marketingbestpractices/


Join us live to ask questions on Clubhouse and Twitter every Tuesday at 1:30pm PT/ 4:30pm ET

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The Live eCommerce PodcastBy Nicolas Bailliache