Swetlana AI Podcast

What Makes Apps So Addictive?


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Let's examine the pervasive nature of addictive design in digital platforms, particularly focusing on Very Large Online Platforms (VLOPs) and freemium games, and their impact on user engagement and well-being, especially among adolescents.


Our sources this time are several research papers conducted on this topic:


• Design Frictions on Social Media: Balancing Reduced Mindless Scrolling and User Satisfaction

◦ Nicolas Ruiz, Gabriela Molina León, Hendrik Heuer


• The Engagement-Prolonging Designs Teens Encounter on Very Large Online Platforms

◦ YIXIN CHEN, YUE FU, ZEYA CHEN, JENNY RADESKY, ALEXIS HINIKER


• Addictive Features of Social Media/Messenger Platforms and Freemium Games against the Background of Psychological and Economic Theories

◦ Christian Montag, Bernd Lachmann, Marc Herrlich, Katharina Zweig


• Rapid Onset of Pathological Gambling in Machine Gamblers

◦ Robert B. Breen and Mark Zimmerman


• Emu: Engagement Modeling for User Studies

◦ Bo-Jhang Ho, Nima Nikzad, Bharathan Balaji, Mani Srivastava


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Swetlana AI PodcastBy Swetlana AI