How do comedians reveal the funny? And how can this make you a smarter marketer?
Justin and Joe talk about Justin’s research with the University of Edinburgh on the equation of what makes comedy funny and how marketers can use this to make their content & strategies more interesting.

Where to find Justin:
LinkedIn: Justin Lines
Twitter: @justinlines1
Instagram: @linesbro
To get his research: justinlines.com
Kantar: consulting.kantar.com

Where to find Joe:
LinkedIn: Joe Cox
Twitter: @joenormal
Instagram: @popmarketer
Pop-Marketer: pop-marketer.com
Enterprise Marketer: enterprisemarketer.com


Thank you for listening to the Explicit Content Podcast. For more information, check out enterprisemarketer.com.
Full Show Notes and Transcripts: https://emktr.co/ecp18