We are talking about our model in this episode. Creating and marketing a Self Liquidating offer so interested people can buy a product related to your MLM is the key to long lasting success in the MLM game in the 21 century. We cannot offer the MLM business directly to people on Facebook so this I the hack to get to the interested people we want!!! Best of all the ads wind up being free because of our SLO is break ever or better!!! This means we can run ads for basically free forever.