In today’s What Next? podcast, Sir John Sorrell founder and chairman of the Creative Industries Federation talks about his role in championing the arts in society.

This summer our What Next? series returns asking questions about what the future of the arts within society might look like. We’ve invited guest speakers to give their thoughts, in a series of podcast talks, about the role of the arts in cities, in local communities, right now. Each day throughout our Festival we’ll be releasing a podcast which you can find on our blog, on our website, on SoundCloud or iTunes.

The speakers come from a range of backgrounds, from the arts to social enterprise, to business leadership and futurism. Each talk covers a topic they are passionate about, addressing and provoking challenges for the future. We want to spark discussion, and you’re invited to join in @SpitsMusic #WhatNext