Today on Creators Uncut, Spencer is joined by Miranda from Slashed Beauty to talk about her decade-long journey as a beauty influencer! Miranda shares how she started her channel in 2012 by finding a gap in the market for budget-friendly beauty content. From filming on a MacBook to building a full-time career, she shares her best advice for aspiring creators.

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In this episode, we discuss:

- Miranda’s journey from singing on YouTube to becoming a full-time beauty creator.

- The big shift from college student to full-time creator, spurred by a conversation with her boss.

- How brands find creators and the process of getting on a PR list.

- The importance of reading the fine print in brand contracts to avoid being taken advantage of.

- Why long-form content is far from dead, and where the real community building happens.

- The difference between monetizing with shorts vs. long-form content.

- The biggest game-changer for Miranda's process: upgrading her equipment and learning new tools.

Chapters:

00:00 | Intro

00:15 | Meet Miranda & Slashed Beauty

01:30 | Finding the Budget Beauty Niche

03:00 | From Funny Skits to Beauty Guru

05:30 | The Evolution of YouTube Content

07:45 | Making the Leap to Full-Time Creator

11:00 | How to Get on a Brand's PR List

13:15 | Working with Brands: The Good and the Bad

16:15 | The Importance of Creative Control

17:45 | The Biggest Game-Changer for Her Process

21:30 | The Truth About Color Grading

24:30 | The Biggest Mistake She's Ever Made

26:45 | Negotiating Brand Contracts

28:30 | BUSTING the Long-Form Content Myth

31:30 | Why Brands Love Shorts

32:45 | Outro