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Why do people fiercely defend certain beliefs, habits, and identities—even when they're challenged by facts? In this episode, we explore the psychology behind what people protect the most and what it reveals about human nature, values, and personal identity.
By Robert and Michelle ColtWhy do people fiercely defend certain beliefs, habits, and identities—even when they're challenged by facts? In this episode, we explore the psychology behind what people protect the most and what it reveals about human nature, values, and personal identity.