This week, we're diving into the Super Bowl ads (CPG trend version), what Once Upon a Farm’s IPO tells us, how BigCo brands are getting squeezed by private label, and more. Check out our most recent newsletter:

The Breakdown:

00:00 What Super Bowl ads tell us about CPG trends 12:45 Once Upon a Farm’s IPO and the better-for-you kids space23:19 PepsiCo's price cuts and squeezing the middle26:45 Discontinuing Minute Maid’s frozen juice29:58 Creatine controversy32:18 Lactaid enters the creamer market36:34 Bachan's acquisition

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