What are tropes? Do we need them, and if so, how do we use them?

Tropes are popular in marketing books right now, but the reality is we all use tropes in our writing whether we realize it or not.

Listen in for an overview of tropes, whether you need to use them intentionally in your writing, how to use them in marketing, and what to avoid.

I also list examples of books and films with various tropes across five popular genres.

Resource: Jennifer Hilt's Trope Thesaurus

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