In this episode, I interviewed my colleague Luca. He has wealth of knowledge to share including his leadership style, sales philosophy, and stories from his time at the military. 
 
He has an interesting slogan as: customer first, W2 always. 
 
It's a quite engaging episode, and I hope you enjoy as well.

In this episode, I interviewed my colleague Luca. He has wealth of knowledge to share including his leadership style, sales philosophy, and stories from his time at the military. He has an interesting slogan as: customer first, W2 always. It's a quite engaging episode, and I hope you enjoy as well.

In this episode, I interviewed my colleague Luca. He has wealth of knowledge to share including his leadership style, sales philosophy, and stories from his time at the military.&nbsp;
&nbsp;
He has an interesting slogan as: customer first, W2 always.&nbsp;
&nbsp;
It's a quite engaging episode, and I hope you enjoy as well.&nbsp;

What the heck is W2 always?

Early in my career, I heard and admired sellers in the Enterprise game. Supposedly, they are better, make more money, and show up more sophisticated. Because of this admiration. I entered into years of pursuit to make it to Enterprise Sales. This is becoming project that makes me question constantly what is Enterprise Sales, how it is different from other segments, and is the allure real?

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What the heck is W2 always?

What the heck is W2 always?