On this Friday edition of WHAT THE TRUCK?!?, host Malcolm Harris breaks down the biggest stories shaping freight right now — from layoffs and carrier consolidation to aggressive DOT enforcement and tightening compliance standards — before diving into two powerhouse conversations that deliver a true blueprint for brokerage success.

First up:

Malcolm is joined by Trent Tulloh, CEO & Founder of Forever Freight Broker, for a no-nonsense discussion on:

Why relationships (not AI) are the future of brokerage

How to build trust with carriers and shippers

Training brokers the right way

Why paying carriers fairly drives long-term growth

What new brokers are getting wrong — and how to fix it

Then Malcolm sits down in-studio with Seth Shaver, EVP of Sales at Steam Logistics, for a candid conversation on:

Grit, resilience, and longevity in freight sales

Building winning teams and culture in tough markets

Leadership lessons from scaling through multiple market cycles

What young brokers must understand to survive and thrive

This episode is packed with real talk, practical insight, and hard-earned lessons from leaders who’ve lived the freight grind — not just talked about it.

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In this episode of WHAT THE TRUCK?!?, host Malcolm Harris kicks off 2026 with a deep, perspective-driven conversation on what’s really happening across the freight and logistics industry beyond the headlines.

The show opens with FreightWaves cross-border reporter Noi Mahoney breaking down major policy and trade developments, including tariff delays, shifting duties, and why U.S.–Mexico freight could emerge as one of the biggest stabilizers for trucking in 2026. Noi shares insights on nearshoring, cross-border truckload demand, warehouse implications, Class 8 truck orders, and the risks that could disrupt current momentum.

Next, supply chain veteran Mike Eischer, CEO of One World Supply Chain Consulting, joins the show to unpack where inefficiencies hide inside organizations, how companies should think about disruption as the new norm, and where technology is actually making a real-world impact. Mike offers practical guidance on operational discipline, balancing efficiency with reliability, the limits of automation, and why people remain the most important part of any supply chain.

The episode wraps with Chase Osborne of First Star Logistics, who dives into the realities of agent recruiting, marketing, and trust in a tight freight market. Chase discusses what agents are really looking for in 2026, how compensation, culture, and back-office support factor into decision-making, and why transparency and infrastructure matter more than flashy commission offers.

This episode is packed with actionable insights for carriers, brokers, shippers, and logistics leaders navigating a complex and evolving freight landscape in 2026.

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Welcome to the first episode of 2026 on WHAT THE TRUCK?!?. Host Malcolm Harris kicks off the new year with an in-depth, no-nonsense conversation with Charles Gracey, often referred to as the “Dr. Phil of trucking,” to break down the biggest issues shaping the freight and trucking industry right now.

This episode covers major developments that will impact drivers, carriers, brokers, and industry leaders in 2026, including the federal appeals court ruling against Amazon and what joint-employer accountability could mean for last-mile delivery models. Malcolm and Charles discuss whether this ruling signals a broader shift in labor law, risk allocation, and long-term sustainability for delivery service partners.

They dive into why large carrier mergers and acquisitions largely stalled in 2025, exploring indecision, market uncertainty, valuations, and leadership hesitation, and what that means for consolidation in 2026. The conversation also examines leverage in today’s freight market, capacity pressures, driver pay, and why the power balance still isn’t in drivers’ favor.

Autonomous trucking takes center stage as California moves closer to allowing testing and deployment of heavy-duty driverless trucks. The discussion addresses safety, cybersecurity, liability, regulatory gaps, and the often-ignored human cost of automation, including what happens to drivers if jobs are displaced.

Other key topics include:
- Peak season performance and why “best in recent memory” may not mean much
- Sudden carrier shutdowns during the holidays and what they reveal about leadership, diversification, and planning
- The lack of meaningful protections for drivers when companies collapse
- Why 2026 may become a relationship-driven year for freight rather than a transactional one
- Barriers to entry, industry integrity, and the need for higher standards without killing opportunity
- How executives can avoid being disconnected from day-to-day operations
- Why innovation fails when drivers and frontline workers aren’t truly involved

This episode is a candid, wide-ranging look at where trucking has been, where it’s heading, and what needs to change for the industry to rebuild trust, stability, and integrity in 2026.

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In the final What The Truck?!? episode of 2025, Malcolm Harris sits down with one of the most genuine voices at the intersection of trucking, music, and hustle, Devin Tribble, known to fans as 2Hott.
This isn’t just a conversation about freight or hip-hop. It’s a real, unfiltered story about survival, faith, discipline, and how earning a CDL became an escape route from the streets and a foundation for building something bigger.
2Hott opens up about his rise as an independent artist, the inspiration behind “Trucker Anthem,” balancing life over the road with life in the studio, and why consistency matters more than clout. From breakdowns and long nights behind the wheel to viral moments and personal loss, this episode captures what it really means to grind and keep going.
Whether you’re a driver, an entrepreneur, an artist, or someone looking for a way forward, this episode delivers perspective you won’t forget.
Special thanks to Descartes MacroPoint for supporting What The Truck?!? and helping keep freight visible, connected, and moving.
 Listen in and close out 2025 with one of the most authentic conversations of the year.

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On this episode of WHAT THE TRUCK?!?, host Malcolm Harris breaks down the biggest stories shaping freight as we head toward the end of 2025. Malcolm covers major industry headlines including the pending Union Pacific–Norfolk Southern rail merger, long-term investment at the Port of New York and New Jersey, consolidation in auto transport logistics, and a high-profile cargo theft case that underscores ongoing risk across the supply chain.

The show features an in-depth conversation with Valentina Jordan, CEO and co-founder of Nauta, and Rafa Santiago, COO and co-founder, as they unveil Nauta’s AI-powered inventory optimization engine. They explain how SKU-level visibility, harmonized data, and agentic AI workflows are helping shippers reduce stockouts, improve fill rates, and create more predictable freight flows that benefit truckers, 3PLs, and brokers alike. The discussion explores real-world customer wins, faster time to value, and how better inventory planning leads to smoother routes, consistent loads, and stronger revenue across the network.

Later in the episode, Malcolm is joined in studio by Virind Gujral, CEO and founder of EV Bots. Virind shares his journey from fleet operations to building autonomous robotic solutions for EV fleet charging. He explains how EV Bots is tackling one of the biggest barriers to electric fleet adoption by eliminating driver downtime, optimizing charging costs, and automating vehicle inspections and maintenance checks. The conversation dives into Chattanooga’s growing innovation ecosystem, pilot deployments, and what the future holds for electric fleets and logistics automation.

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Welcome back to WHAT THE TRUCK?!?. Host Malcolm Harris returns for a year-end episode packed with critical insights on freight fraud, cargo theft, trucking finance, and what the industry needs to watch heading into 2026.

This episode features four powerhouse guests tackling the biggest risks and opportunities facing trucking and logistics today:

DZ Patterson, Director of Investigative Services at Travelers, breaks down the realities of modern cargo theft, including strategic theft, GPS spoofing, fake breakdown scams, and how shippers, brokers, and carriers can harden their supply chains through better communication, layered security, and smarter verification.

Andrey Chabanov and Trevor Hoffman from Wellspring introduce a high-yield savings platform built specifically for truck drivers and working Americans. Drawing from real-world trucking experience, they explain how drivers can protect their cash from inflation, improve liquidity, and build smarter emergency and business savings without lockups or minimums.

Dale Prax, Strategic Fraud Advisor at Truckstop and Founder of FreightValidate, delivers a deep dive into freight fraud, carrier identity verification, FMCSA enforcement, and the real-world scams impacting brokers and owner-operators. He outlines where fraud is headed next, why collaboration and transparency matter, and what practical steps carriers can take today to protect themselves.

The episode also covers key industry headlines, including supply chain reform efforts in Washington, ongoing layoffs impacting freight demand, and why cash discipline and operational efficiency remain critical in the current market.

If you’re a driver, broker, shipper, or logistics professional, this is a must-watch conversation to close out the year informed and prepared for what’s next.

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In this special festive edition of WHAT THE TRUCK?!?, host Malcolm Harris brings you a packed episode live from the 2026 Freight Market Summit.

First, Malcolm sits down with Sarah Abernathy, Director of Marketing and Communications at Kenworth Truck Company. Sarah shares the behind-the-scenes story of one of trucking’s most heartwarming annual traditions: hauling the U.S. Capitol Christmas Tree across the country. She discusses Kenworth’s twelve-year partnership with the project, the state-to-state community engagement, and the technology behind the Kenworth T680 that carried this year’s tree, “Silverbell,” from Nevada to Washington, D.C. Sarah also highlights the role of driver Michael Porter, the significance of the tour, and what Kenworth is looking forward to in 2026.

Later in the episode, Malcolm welcomes Zane Holcomb and Luke LeMaster from TEL to talk about becoming an owner-operator in today’s freight market. They break down what drivers should expect, why now can still be a smart time to step into ownership, how TEL supports drivers throughout their leases, and the mindset needed to build a successful owner-operator business. They also discuss technology trends, equipment choices, common challenges, and the changing landscape of driver mentorship.

Plus, Malcolm covers the latest industry headlines, including:

 • A logistics startup founder losing an appeal on a 20-year conviction

 • New tariff discussions involving the U.S. and Mexico

 • Enterprise officially entering the heavy-truck space through its Hogan acquisition

 • The ongoing voting for America’s Top Freight Town

If you enjoy stories about trucking, leadership, equipment, market insights, and the people who make the industry run, this is an episode you won’t want to miss.

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On this episode of WHAT THE TRUCK?!?, host Malcolm Harris dives into a packed lineup covering the latest issues shaping freight, technology, and trucking regulation.

We kick things off with Rudy Nemeth of Veloster Solutions, who breaks down how AI is transforming fleet management through predictive maintenance, smarter safety systems, and advanced route optimization following their recent acquisition of NextBillion.ai.

Next, Magnus Technologies CEO Matt Cartwright joins the show to talk about the real roots of the driver shortage, why it’s a systemic issue rather than a people problem, and how empathy, communication, and integrated technology platforms can dramatically improve driver satisfaction and retention. He also shares insights from decades in the industry and why unifying data is the key to modern fleet operations.

To wrap up, Andrew Poliakoff, Executive Director of CVTA, gives an inside look at the state of driver training, the federal crackdown on fraudulent training providers, and what fleets, students, and schools need to know about compliance, safety, and upcoming regulatory changes. He explains why proper training matters now more than ever and what red flags new drivers should watch for.

Malcolm also covers major news across the country, including Mississippi’s crackdown on undocumented drivers, the abrupt shutdown of two Minnesota carriers affecting 200 drivers, and an Ohio logistics owner sentenced for a multimillion-dollar tax evasion scheme.

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In this episode of WHAT THE TRUCK?!? host Malcolm Harris sits down with three industry leaders to break down the latest trends shaping freight, fleet operations, and the trailer marketplace.

First, Jake Johnson of RTA shares his journey from diesel technician to fleet success manager and explains how data, automation, and smarter technology can reduce downtime, control costs, and improve fleet performance.

Next, Corey Klujsza of RXO unpacks the newest Curve Report with insights into rate volatility, spot vs. contract dynamics, capacity exits, cost pressures, and early signals from peak season. Corey also discusses what fleets, brokers, and drivers should prepare for heading into 2026.

Finally, Colin Osborne from REPOWR joins in studio to dive into trailer access, guided search technology, AI-powered matching, and why equipment is becoming as on-demand as freight. Colin highlights how carriers — especially small fleets — can leverage smarter tools to stay efficient and competitive.

If you’re in trucking, logistics, brokerage, fleet management, or supply chain strategy, this conversation is packed with insights you don’t want to miss.

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Get ready for a jam-packed episode of WHAT THE TRUCK?!? Host Malcolm Harris tackles back-office inefficiencies, the critical world of cold chain logistics, and the "cold truth" about major issues facing the trucking industry today.

On This Episode:

Eliminating Email Brokerage Chaos

Clayton Griffin, President of OTR Solutions, joins the show to discuss why email is an outdated and inefficient primary tool for brokerage operations.

Discover the common manual tasks that bog down back-office teams and slow down post-delivery workflows.

Clayton breaks down the vulnerabilities email creates, including exposure to a "ton of fraud" and how it hinders efforts to reduce cost per load.

Learn how purpose-built platforms like UPay and ePay offer more secure and scalable alternatives.

The Art of Cold Chain Logistics

Jason McArthur, Director of Supply Chain at Lone Cypress Logistics,

 shares his deep experience shipping fresh food, produce, and frozen goods.

Understand why cold chain requires meticulous detail, proper preparation, and a different level of care due to the time-sensitive nature of perishable products.

Jason details Lone Cypress Logistics' "seven-pillar blueprint" for success, which includes proactive intervention, a contingency playbook for product not received, multilayer carrier vetting, and real-time monitoring.

Learn how a shipper mentality and a commitment to communication are key differentiators in this space.

Jason also discusses the critical mission to reduce food waste, citing statistics like the U.N.'s finding that 13% of food is lost between harvest and retail.

Trucking Headlines & The Wild West

The "King of The Carolinas,"

Adam Wingfield, Host of The Long Haul,

 is here to break down the biggest news in trucking.

Adam provides "the cold truth" about the shocking report that 3,000 providers of truck driver training were removed from a government registry, with another 4,000 on notice for noncompliance.

He argues that the practice of

self-certification

 for CDL schools needs to be removed to protect the safety of the industry.

Plus, Adam discusses Amazon's push for 30-minute deliveries and the big news of Costco suing the administration over tariffs.

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