The Tok Show

What TikTok’s $200m Creator Fund Means For The Ever-Shifting Social Landscape


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With TikTok constantly involved in the political conversation in the U.S resulting in uncertainty surrounding its future, the company has retaliated with creator funds, the promise of U.S jobs, algorithmic transparency and even a few biting words for its competitors.

In this episode, we explore how TikTok are learning from the failures of previous social media apps to survive and thrive, whilst discussing whether this fund among many other recent developments are simply for political PR, or are indicators of TikTok’s real desire for change.

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The Tok ShowBy Engage Hub