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What to Do When a Crisis Breaks
The worst has happened - a crisis has hit your company. What do you do *now* to respond? Learn more from marketing strategist Dorie Clark, in this excerpt from her recent talk at Emerson College on crisis communications. Learn more at www.dorieclark.com or check out Dorie Clark’s Marketing Strategy Blog at www.dorieclark.wordpress.com.
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By Dorie ClarkThe worst has happened - a crisis has hit your company. What do you do *now* to respond? Learn more from marketing strategist Dorie Clark, in this excerpt from her recent talk at Emerson College on crisis communications. Learn more at www.dorieclark.com or check out Dorie Clark’s Marketing Strategy Blog at www.dorieclark.wordpress.com.