The Local Growth Show

What To Do When Your Retail Sales Are Down | Ep 7


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In this episode of The Local Growth Show, Kody breaks down what to do when retail sales are down and foot traffic has slowed.

Rather than theory or long-term brand plays, this episode focuses on practical actions retailers can take immediately to get more people into their stores and drive revenue.

In this episode, you’ll learn:

  • Why declining foot traffic often means your business is not top of mind locally

  • How running ads within a five-mile radius can increase awareness and in-store visits

  • How to adjust your ad targeting based on budget size

  • Why clearing out inventory that’s 90+ days old can unlock cash and create urgency

  • How discounting strategically can drive traffic without hurting long-term sales

  • How to use events and seasonal promotions to bring the community into your store

  • Why starting an SMS club is one of the highest ROI strategies for retailers

  • How giveaways can quickly grow an SMS list and drive immediate in-store sales

  • What kind of return retailers can expect from a well-run SMS program

This episode is ideal for retail business owners who want simple, proven strategies to increase foot traffic and improve sales, especially during slower periods.

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The Local Growth ShowBy Kody Fitzjerrells