Jess and Jeremy discuss an excellent question posed by Nate Vick: What are you looking for in a new client? 

Whether you're looking for a new client, new target market for your product, or a new job, identifying the people you will be serving (or want to be serving) is a critical step to finding success and happiness in business. 

Join us as we contemplate and examine Nate's question in our own businesses. Hopefully it will get you thinking about your own!