Why do some trucking companies excel at keeping their best drivers while others struggle? This episode reveals the core desires of truck drivers, moving beyond just cents per mile. Based on recent surveys, discover the critical importance of consistent miles, transparent communication, and a supportive company culture. Learn what truly motivates drivers to stay, and how understanding these needs can transform retention for any carrier.

Links mentioned during the show:

Best Fleets to Drive For https://www.bestfleetstodrivefor.com/

Elite Fleets https://www.tcaelitefleet.com/

Check us out at Chief Carriers.

This podcast is produced by Two Brothers Creative.