HOW THEY DID IT! Unique stories partnerships-led sales and success.

What we learned in the first 25 episodes of this podcast w/ hosts Carina and Alex


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We've learned a lot in the first 25 episodes of this show. This synopsis episode will help you skip straight to the episodes which will help you and your team:

  • Align
  • Develop your partner culture
  • Develop the right incentives
  • Co-market effectively
  • Create an implementation partner program
  • Remove barriers to partnering
  • Resources and episodes we reference:

    Creating reciprocity - Clearco's Data-Driven Referral Partner Program w/ top partner EmberTribe

    Culture - Jog > Crawl > Sprint Partnerships Strategy w/ Cory and Ross from Maropost

    Implementation Partnerships - Building Successful Implementation Partnerships w/ InsightSquared and Aptitude 8

    Co-Marketing - The Co-Marketing Flip: Get Strategic With Your Partner Marketing Six Months Into the Partnership

    Contracts - A Deep-Dive into the Digital Agency-Partner Persona, w/ Greg Portnoy and John Florey

    Part 2 of SalesLoft + JB Sales: How Morgan Ingram and Chris Merrill from JB Sales run Partnerships

    Tech partnerships community / training center - https://collective.partnerprograms.io/

    Our sponsors:

    Sendoso - The leading sending platform.

    Partnerstack - Partner tracking and payouts.

    Reveal - A free account mapping solution.

    ...more
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    HOW THEY DID IT! Unique stories partnerships-led sales and success.By Alex Glenn

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