The B2B Mix Show

What We've Learned About Podcasting So Far


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We did it! We recorded ten whole episodes. OK, so it's only a very minor accomplishment when it comes to podcasting, but we've actually learned a lot through these first ten episodes. Yeah, we've got a lot more to learn, but we wanted to share what we've discovered so far about the process of podcasting.

In this lightly edited episode you hear us talk about:

  • Preparation and presentation: winging it vs. researching vs. rehearsing
  • What we've figured out when it comes to recording
  • Editing (and the parts about it that really annoy Stacy)
  • Vocal habits that Stacy and Alanna both discovered they have -- and how much these habits and fillers suck (We left this episode "lightly edited" to be more authentic for this discussion point - ums, uhs, and so's left in this time)
  • Things you should do to promote your podcast
  • Finding guests
  • What each of us likes and dislikes about podcasting so far (One thing we both love? Helping other. Helping is a big theme in our company values.)
  • Is a rebrand in the future?
  • Bonus: we introduce you to one of our fav online personalities -- A Sales Guy -- Keenan. He is authentic and energetic. Check him out even if you don't sell for a living. (Of course, if you subscribe to Daniel Pink's way of thinking, To Sell Is Human.

    Software we discussed during this episode:

    Zoom.us for recording podcasts. We mentioned that Mario Martinez Jr. uses Zoom for podcasting. (We actually said "webinars" during the episode, but we meant podcasting)

    Descript for episode transcription

    Samson Technologies Q2U Handheld Dynamic USB Microphone Recording and Podcasting Pack

    Flipboard magazine: Marketing Is a Girl's Best Friend

    Example of an episode/transcription page on our site - http://jmi.fyi/show-notes-example

    Example of a Sniply CTA (our CTA is in the bottom left of the page when you load the page)

    Tools to add CTAs to your curated content: Sniply, JotURL, Replug

    ____

    The Marketing Mix with Alanna and Stacy is brought to you by Jackson Marketing. Need help with your B2B online presence? Let's talk!

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    The B2B Mix ShowBy Stacy Jackson | Alanna Jackson

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