The C.E.O. of experiential firm Grandesign discusses how he creates buzzworthy brand activations—and generates revenue.

What Works in Experiential Marketing Today (Episode 93)

Welcome to GatherGeeks, a place where people passionate about the power of live experiences come together. Join David Adler, chairman and founder of BizBash, as he discusses the latest news and trends affecting event marketers, meeting strategists, nonprofit organizers, and everyone in between. This podcast by BizBash is the destination for information, innovation, and inspiration for anyone involved in planning events and meetings, from conferences, trade shows, and fund-raising galas to product launches, festivals, award shows, weddings, and birthdays.

Look for GatherGeeks in your favorite platforms: iTunes, Audible, Spotify, and iHeartRadio, with more on the way. Connect with us on Twitter at @BizBash and join the conversation using the hashtag #gathergeeks.

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Welcome to GatherGeeks, a place where people passionate about the power of live experiences come together. Join David Adler, chairman and founder of BizBash, as he discusses the latest news and trends affecting event marketers, meeting strategists, nonprofit organizers, and everyone in between. This podcast by BizBash is the destination for information, innovation, and inspiration for anyone involved in planning events and meetings, from conferences, trade shows, and fund-raising galas to product launches, festivals, award shows, weddings, and birthdays. Look for GatherGeeks in your favorite platforms: iTunes, Audible, Spotify, and iHeartRadio, with more on the way. Connect with us on Twitter at @BizBash and join the conversation using the hashtag #gathergeeks.

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What Works in Experiential Marketing Today (Episode 93)

What Works in Experiential Marketing Today (Episode 93)