The Ananda Podcast

What You Didn't Know About Going on Dragons' Den


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What actually happens when you go on Dragons' Den? And what happens after the cameras stop rolling? 🐉

In this episode, Sammi and Dylan take you behind the scenes of their Dragon’s Den experience: from finding out they’d be airing, to filming the pitch, to navigating the unexpected ripple effects that followed.

They break down how the show really works, what it feels like to pitch under pressure, how deals are negotiated off-camera, and why getting a deal on TV doesn’t always mean it’s the right move. They also share why, despite shaking hands on air, they ultimately chose not to move forward and what that decision taught them about equity, growth, and trusting their instincts as founders.

Beyond the show itself, this conversation pulls back the curtain on the reality of rapid growth: production delays, sold-out inventory, customer expectations, reinvesting every dollar back into the business, and learning how to scale without burning out or losing control.

Whether you’ve ever dreamed of applying to Dragon’s Den, love watching the show, or are simply curious about how businesses actually grow behind the scenes, this episode offers an honest, unfiltered look at what TV doesn’t show and why the real transformation happens long after the pitch.

Join us on the journey to finding your bliss. ✨

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The Ananda PodcastBy The Ananda Podcast