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What YouTube marketing strategy do I use in 2014 that can work for you?
What YouTube marketing strategy do I use in 2014 that can work for you?
1) Choose video topics people are interested in learning about.
2) Make videos sharing helpful information about those topics.
3) Upload and tag each video carefully in line with existing videos.
4) Use Google AdWords to get at least 1,000 global views on that video.
5) Share that video on Google+, on Twitter, and on my website.
Why is this YouTube marketing strategy the best data driven plan for me?
1) Choosing YouTube video topics people care about sets up a positive reinforcement loop when the right topic is chosen. People on YouTube want to watch most everything but tend to focus in certain areas. Finding an area where the competition is low and the demand is high is best accomplished by watching videos yourself and finding the gaps in effective help. I did this with Facebook advertising starting in 2013 when I tried to find the best videos on Facebook ads and found there were none describing the best way to get a lot of likes using Facebook ads. My first video got thousands of organic views which encouraged me to make many more on the same topic. Those new videos now do much better than the original. On YouTube, making videos about the right topic is more important than the videos themselves.
2) When I make videos with helpful information, people are likely to watch longer videos than you would ever believe. I have three hour videos people often watch 90 minutes or more of. The reason they watch is that what I share is the best of what I know totally for free. I try to image what a person like me doing it themselves would want to know to get it right and I share that as best I can. YouTube comments consistently show that people enjoy a video without a sales pitch since almost any internet marketing video on YouTube includes one. My YouTube marketing strategy plan begins with figuring out the right topic to make a video on that matches with what I can be most helpful in talking about.
3) Uploading and tagging your YouTube videos is critical for success because most people do not do this well. The average YouTube user adds too few tags, irrelevant tags, or skips tagging completely. YouTube is similar to exact match in Google search which means if the word is not included, getting your video to come up in search results is really difficult. YouTube allows you to add up to 500 characters in tags to your video and you want to use all of that. I start by searching for the exact keywords I want to rank on. Next, I title my video that when I upload it. Then, I copy the uploaded title to the video title and start tagging my video based on the title and other videos already ranking on that keyword. I aim carefully where I want to rank and it consistently seems to work based on my video rankings.
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Support this podcast: https://podcasters.spotify.com/pod/show/jerrybanfield/support
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By Jerry BanfieldWhat YouTube marketing strategy do I use in 2014 that can work for you?
1) Choose video topics people are interested in learning about.
2) Make videos sharing helpful information about those topics.
3) Upload and tag each video carefully in line with existing videos.
4) Use Google AdWords to get at least 1,000 global views on that video.
5) Share that video on Google+, on Twitter, and on my website.
Why is this YouTube marketing strategy the best data driven plan for me?
1) Choosing YouTube video topics people care about sets up a positive reinforcement loop when the right topic is chosen. People on YouTube want to watch most everything but tend to focus in certain areas. Finding an area where the competition is low and the demand is high is best accomplished by watching videos yourself and finding the gaps in effective help. I did this with Facebook advertising starting in 2013 when I tried to find the best videos on Facebook ads and found there were none describing the best way to get a lot of likes using Facebook ads. My first video got thousands of organic views which encouraged me to make many more on the same topic. Those new videos now do much better than the original. On YouTube, making videos about the right topic is more important than the videos themselves.
2) When I make videos with helpful information, people are likely to watch longer videos than you would ever believe. I have three hour videos people often watch 90 minutes or more of. The reason they watch is that what I share is the best of what I know totally for free. I try to image what a person like me doing it themselves would want to know to get it right and I share that as best I can. YouTube comments consistently show that people enjoy a video without a sales pitch since almost any internet marketing video on YouTube includes one. My YouTube marketing strategy plan begins with figuring out the right topic to make a video on that matches with what I can be most helpful in talking about.
3) Uploading and tagging your YouTube videos is critical for success because most people do not do this well. The average YouTube user adds too few tags, irrelevant tags, or skips tagging completely. YouTube is similar to exact match in Google search which means if the word is not included, getting your video to come up in search results is really difficult. YouTube allows you to add up to 500 characters in tags to your video and you want to use all of that. I start by searching for the exact keywords I want to rank on. Next, I title my video that when I upload it. Then, I copy the uploaded title to the video title and start tagging my video based on the title and other videos already ranking on that keyword. I aim carefully where I want to rank and it consistently seems to work based on my video rankings.
---
Support this podcast: https://podcasters.spotify.com/pod/show/jerrybanfield/support