What’s Important When Choosing to Dine at a Restaurant?

In this podcast, we discuss what’s important to consumers as they return to sit-down dining at restaurants.  Drawing on our proprietary Compass Eating Occasions Database with data from 2021, we discuss the who, what, when and why behind restaurant occasions which we define in this podcast as any eating or drinking occasion that physically took place at a restaurant or food service establishment (not including takeout or delivery).  

Our analysis includes outlets like fast food restaurants, local casual eateries, national chains, cafes, high end and fine dining, restaurants, as well as food courts and cafeterias.  

Listen in to learn more about sit-down dining occasions today as we examine:Key differences between restaurant occasions that take place when dining-out alone versus those take place with others Dining-out occasions that take place in the morning versus lunch and dinnerKey demographic differences between generations when dining outTaste experiences on restaurant occasions Need states on restaurant occasions (including connecting socially with orders, enjoying local artisanal foods and convenience)Differences between parent and non-parent households on restaurant occasionsWe finish with insights and strategic recommendations for the restaurant industry on what stakeholders should take into consideration in order to appeal to consumers today, with analysis of the effects of inflation on dining out, the importance of employees who are treated well, and the lingering concerns among diners about issues relating to COVID-19.   Interested to learn more about consumer food and beverage sourcing from restaurants? Our Food Sourcing in America report offers a comprehensive consumer-centered perspective on key topics, motivations, tensions and drivers associated with food shopping and food procurement (including restaurants), both today and in the future. 

Download a copy of the Food Sourcing in America reportoverview and order form here. 

Want to learn more about the Compass Eating Occasions Database and consulting services that relate?  Please contact Shelley Balanko, Ph.D., Senior Vice President: [email protected]

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