The more I learn about myself and the world, the more I realize that most learning from repeatedly getting kicked in the a**.

Even when we are on the verge of success, an X-factor can keep us glued to the silver medal platform.

Today, I share a story of leading Business Development at a creative agency and learning that playing to our strengths was the biggest barrier to winning.

“What’s it going to take to win?” is a concept I’ve carried with me through multiple startups and countless client pitches since those agency days.

But it only works when we drop our ego and admit that others have the winning skills that we lack.

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