With the Turing Test now in our collective rearview mirror, we need some means of discerning what's real from what's... generated! Deep Fakes and GenAI engines are causing quite a stir, and it's no wonder. How can we navigate through these turbulent times without jeapordizing the trust that underpins all business? Check out this episode of InsideAnalysis to find out! Host @eric_kavanagh will interview industry veteran Wes Kussmaul, creator of the first online encyclopedia. And this conversation will be decidedly real!