A vision seen only by one person can’t drive change. It’s just a hallucination. A vision spreads though diligent, structured, persistent work focused on creating alignment, translating vision to outcomes, and outcomes to the work that achieves them. Some organizations have built a rigorous process around setting and achieving their vision and goals. In this episode, we learn about the practice employed by Salesforce.com from someone who lives it day-to-day.

Guest: Shad Imam, Senior Director, Solutions Engineering, Public Sector at the MuleSoft Division of Salesforce.com