I had a chat with some other sales professionals recently via Zoom and in that small group of people, there were differing opinions as to the definition of training and the definition of coaching.

 

These days, there are so many definitions of training and coaching - or more specifically sales training and sales coaching on the internet.

 

Does this even matter? I mean, these are just words. What difference does it make whether you use the word training or the word coaching? 

 

Well, it turns out that it does matter because:

 

1 these are completely different interventions - you need to know the purpose of each 

2 the intention and purpose of coaching and training is different - you need to know which is right for your team

3 the outcome of each is very different - you need to know what you are getting for your money

 

By the end of this episode, you will have a clearer understanding of several of the main differences and where they matter most!

 

Check out the episode now!