On the podcast today  we're diving into a question asked by one of our listeners on the West Coast. She asked me to discuss how I come up with my pricing, and what goes into my decision making around this topic, and, of course, I’m happy to oblige. 

I want to start by saying there's no one “right” way to do this. Everyone has different mentality around what they feel comfortable charging, and I'm going to share with you which factors go into how I charge for my level of expertise and the time and attention I give my clients, whether it's an a one-on-one setting or in a retreat setting. The bottom line: you need to feel comfortable with the prices you're charging. If you don't, your offerings will not sell. So today, instead of me telling you what you should charge, we're going to go through several factors that come into play when I set my prices for any given offering so you can go forth and make the best pricing decision for your business.