From the introductory chapter of <a href="https://everydeveloper.com/developer-marketing/book/">Developer Marketing Does Not Exist</a>:<ul><li>What’s with the spoon?</li><li>What do you mean that dev marketing doesn’t exist?</li><li>What makes devs such a difficult audience?</li><li>Does the same approach work with other audiences?</li><li>No, really, why the spoon?</li></ul>

From the introductory chapter of Developer Marketing Does Not Exist:What’s with the spoon?What do you mean that dev marketing doesn’t exist?What makes devs such a difficult audience?Does the same approach work with other audiences?No, really, why the spoon?

From the introductory chapter of <a href="https://everydeveloper.com/developer-marketing/book/" rel="noopener noreferrer">Developer Marketing Does Not Exist</a>:<ul><li>What’s with the spoon?</li><li>What do you mean that dev marketing doesn’t exist?</li><li>What makes devs such a difficult audience?</li><li>Does the same approach work with other audiences?</li><li>No, really, why the spoon?</li></ul>

What’s with the Spoon? An *Introduction*

To reach a technical audience, you can’t bring typical marketing tactics. Developer Marketing Does Not Exist is a book and podcast to show you how to engage developers with meaningful content. It helps you dig deep to understand and communicate around developer problems, then guide them through a solution.

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What’s with the Spoon? An Introduction

What’s with the Spoon? An Introduction