Ever wonder how I came up with the name for my personal framework and my podcast - Mindset First? Well today I'm going to share how I was able to land on a clear and captivating message and how you can today. About a year and a half ago I was in a Mastermind that gifted us the book The Three Word Rebellion by Michelle Mazur. This is a book I fell in love with because rather than simply come up with a title for a book or a concept - Michelle tapped into something I was trying to do and that was - create a movement and shake things up.

Michelle combines tools of successful social movements with the qualitative research skills she earned in her Communication Ph.D. to help business owners create a powerful, captivating message so they can connect and make more money. Today I sit down with Michelle to talk about her great book and the 3 Word Rebellion (and yes, your 3 word rebellion can be two words like mine). If you're looking for a battle cry, I invite you to tune in and break open something new in your own messaging.