When you Google the word "Marketing," there are billions of results. How do you know where to start? In our new Discover Blindspots Podcast, Fletcher Riddle and I talk about some of the best practices we use at DBS.

What's your definition of marketing?

We all know blind spots are dangerous when we’re changing lanes at 70 MPH on an interstate highway. But just as dangerous, are the blind spots that block us from seeing the truth about ourselves and others. No one is immune to either kind. And here’s one thing, blind spots are, by definition, invisible to us. No matter how often we’re reminded to “check our blind spots,” we can’t—at least on our own. That's why we need mirrors in our lives to help us see! Perhaps this podcast can be one of those mirrors for you.

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What's your definition of marketing?

What's your definition of marketing?