A Corporate Mentalist is able to tailor a performance to deliver a specific brand message. For instance, they can incorporate the company's slogan or motto into their performance. They can also invite valued employees, the CEO, or close corporate partners as featured participants.

A good mentalist teaches folks the value of not what you are saying, but how you are saying it.  SMBs must understand the importance of strong leadership and powerful communication, especially in these times we are living in.  Sometimes, that comes in the form of helping the organization develop an impactful, unifying vision statement.

We are joined by Joe Curcillo, also known as The Mindshark.  Joe is an experienced attorney, who has been devoted to honing communication skills to become an effective trial lawyer explaining complex legal issues to juries.  

Attending law school made Joe analytical and a tad direct, which has made his entertainment business as a magician, then as mentalist and humorist quite interesting.  Joe never sacrifices his sense of humor, even during the most serious of courtroom presentations.  You won't want to miss this!

Tune in for this pragmatic conversation at TalkRadio.nyc or watch the Facebook Livestream by Clicking Here.

Segment 1

Steven starts the show by introducing his guest Joe Curcillo. Joe shares some of his achievements and how he got into law. He explained that by choosing to be a lawyer he was able to gain so much experience and even meet his wife who is now a judge. Joe talks about how his communication skills have improved significantly because he learned that he had to be able to reach the minds of the jury. He dove deeper into how throughout his career he had to explain all of the case to the jury in a way that they would both understand the truth and see why his clients were in the favorable outcome of the verdict. 

Segment 2

Joe talks about how representation is important, he explains that if an individual is passionate about their work they will be the best representation for that company. Steven and Joe talk about the unified vision where there is a collective idea that the organization and its employees follow. Steven brings up Joe's message that he has posted on his website and relates how it touched Steven as he has chosen to live his life along the two words differentiation and gamification. Joe talks about the process of his books and the meaning behind their creation. 

Segment 3

Steven asks about the madness behind Joe's method and Joe talks about the different experiences that he has gone through throughout his career. Joe talks about the freedom of choice and how that can change lives. Steven talks about how when individuals get too focused on a job they become products of society and that is dehumanizing and it takes away their individuality. Joe agrees and talks about freedom and the power behind choices. 

Segment 4

Steven asks Joe for advice for his listener to have a more productive week. Joe advises listeners to take a moment to write a list of things that they forgot to do this week and then have fun. After the fun, take the list and put it in the calendar and complete all of the tasks. Steven talks about how there are only 24 hours in a day and relates that time management is hard to do as an entrepreneur and an individual in today's society.