No one is going to pay attention to your brand until they know you can solve a problem for them. Being able to talk clearly about the problem you solve for your clients can help you build a brand that connects and sticks in people’s minds.  So what problem are you solving?

IN THIS WEEK'S EPISODE

• How to build memorability by becoming known for a specific problem
• Big brand names who’ve become known for the problem they solve
• The deeper problems your clients might not talk about, and why they’re important to uncover
• The wildly popular copywriting formula that relies on you having a clear problem
• How to choose a problem to focus on, especially if you offer many different services.

LINKS & RESOURCES

• Follow us on Instagram: @baker_creative @brand.led and @self_made.studio
• For more visit bakercreative.com.au and self-made.studio
• Work with us