Social & Conversational Commerce in Malaysia is booming, and this is down to the 16 million tech-savvy Malaysians driving its growth. But to leverage on this growth, local businesses and brands have to incorporate messaging apps like WhatsApp, Facebook Messenger, Instagram, or WeChat into a single integrated platform. What does this involve, and how will this really change the game for you and your business? Gerardo Salandra & Iaroslav Kudritskiy from Malaysia-based social to conversational commerce platform Respond.io talk to us about missed opportunities, and how to leverage on how your customers interact with you.

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