<p>In this <em>Electrical Wholesaling </em>Executive Insights podcast, Jim Nowakowski, president of the Interline Creative Group, Palatine, IL, explores how electrical distributors can use the data they collect on customer buying habits and history to pump up profits and drive revenues and how they can enhance their company’s brand in the market.</p>

In this Electrical Wholesaling Executive Insights podcast, Jim Nowakowski, president of the Interline Creative Group, Palatine, IL, explores how electrical distributors can use the data they collect on customer buying habits and history to pump up profits and drive revenues and how they can enhance their company’s brand in the market.

When Data is a Goldmine

Through these podcasts, Electrical Wholesaling magazine aims to bring new insight, market data, unique stories and helpful tips from the $100 billion-plus electrical industry in episodes of under 15 minutes to our audience of electrical distributors, independent manufacturers’ reps and electrical manufacturers. 

This podcast is produced by Electrical Wholesaling magazine, part of Endeavor Business Media’s portfolio of publications. It’s edited by Editor-in-Chief Jim Lucy and Associate Editor Ellie Coggins. Artwork by Art Director David Eckhart. For more info on Electrical Wholesaling’s unique package of content for the electrical market, check us out at www.ewweb.com.

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Through these podcasts, Electrical Wholesaling magazine aims to bring new insight, market data, unique stories and helpful tips from the $100 billion-plus electrical industry in episodes of under 15 minutes to our audience of electrical distributors, independent manufacturers’ reps and electrical manufacturers. This podcast is produced by Electrical Wholesaling magazine, part of Endeavor Business Media’s portfolio of publications. It’s edited by Editor-in-Chief Jim Lucy and Associate Editor Ellie Coggins. Artwork by Art Director David Eckhart. For more info on Electrical Wholesaling’s unique package of content for the electrical market, check us out at www.ewweb.com.

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When Data is a Goldmine

When Data is a Goldmine

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